Do you ever find yourself shopping across the aisle — where the perfect piece for you is in another gender’s section?
If so, you’re not alone. Many young and active people are yearning for apparel that goes beyond gender or conventional sizing while still being stylish.
Here at Allwear, we took on the challenge to create clothing that’s sustainable, inclusive and fashionable. We want to inspire you to be your best self with clothing that doesn’t compromise. That means helping you express yourself however you want and live the life you want, starting with what you wear.
The result — apparel for all.
Instead of the identity-less, formless ‘unisex’ pieces of the past, apparel for all empowers individuals to express their authentic selves.
Apparel for all breaks outdated gender and fashion rules, flipping the traditional idea of clothing categories on its head. It dares you to defy gender norms.
Genuine style is non-conforming. You don’t have to follow what society says ‘men’ and ‘women’ should wear. We want people to wear what’s comfortable for them. Individuals are more diverse and complex than two — or three or four — clothing categories. That’s why our apparel is proudly category-free.
Apparel for all is also about finding the right fit for everyone. It does away with traditional sizing charts and limitations to include all sizes and body types. Everybody deserves to wear clothes they feel good in.
It all comes down to togetherness. Apparel for all goes beyond the wearer. It encompasses the workers making the garments, animals and even the earth.
Inclusive, sustainable apparel should benefit everyone. Truly inclusive clothing considers both people and the planet.
Fast fashion is destroying the planet. Churning out cheap clothes that are discarded at a moment’s notice takes a lot from the earth without giving back. Fast fashion uses tons upon tons of water, material, and energy. And in return, the never or barely-worn clothes are piled into landfills.
This is an unacceptable way to operate. Fashion should be a positive force in the world, regenerative and joyful. As a player in the fashion industry, we take responsibility for our choices and hold ourselves accountable to continuously working towards a sustainable future.
In contrast to fast fashion items, apparel for all is much easier on the planet.
On the design side, apparel for all pieces are created with quality and durability in mind — they’re made to last.
Quality apparel designed to be wardrobe staples are a key part of the solution to halting the fast fashion runaway train.
They stay in closets longer, which means you can buy fewer clothes. Over time, this results in a longer product lifecycle and less demand for the quick fix of fast fashion apparel.
Inclusive clothing also has fewer variations. Less complicated clothing lines translate to less waste in production. Using less material to make the same number of items is not just more efficient. It lessens the burden placed on the earth to provide resources like cotton.
Altogether, simplifying styles and streamlining production with apparel for all has multiple environmental benefits. Reducing waste and resource use are crucial to helping protect the planet. It also keeps clothing in use for longer periods, which is a core tenant of the circular economy.
Slow fashion is the way to go to turn the fashion industry around from wasteful to sustainable.
Slowing down demand and scaling down production is also better for workers. Garment workers bear the brunt of the social costs of fast fashion. Conditions are often poor, with factory workers expected to perform at breakneck speed to keep up with demand. These hidden costs of fashion also need to be addressed when talking about a sustainable future.
Apparel for all seeks to support these behind-the-scenes textile workers as well as consumers. More realistic orders and demand combined with a living wage helps facilitate better employment conditions. Inclusive fashion means supporting textile professionals. They too have the right to a positive workplace atmosphere and taking ownership and pride in their craft.
Apparel for all is a key part of the solution to transform our world. It not only disrupts traditional ideas about the gender binary but requires reinventing the global supply chain.
You should be able to choose how you wear your clothes. Apparel for all puts the power back in people’s hands.
Inclusive apparel is the future of fashion. Let’s lead the world toward sustainable apparel for all, together.